01 — Introducing Flatly

Flat lays,
done correctly.

The color-accurate, catalog-disciplined flat lay tool for fashion operators who measure what their customers measure. Pantone-grade color fidelity. Shopify-ready exports. No magic.

Live ΔE — last 5 generationsstreaming
19-4052Classic Blue
ΔE 0.82
16-1546Persimmon
ΔE 0.82
18-1438Redwood
ΔE 0.82
17-5641Bosphorus
ΔE 0.82
14-1116Biscotti
ΔE 0.82
BeforeSource · iPhone 15, handheld
Color delta
ΔE 0.8
Target: 19-4052 TCX
Classic Blue
AfterOutput · Flatly, Shopify-ready
ΔE 0.8 · 19-4052 TCX
0.8ΔE
Median color delta across 12K generations
94%
Of outputs fall under ΔE 1.5 on first pass
7.4s
Median generation time, 4000 × 4000 export
2,139TCX
Pantone Fashion, Home + Interiors references matched
02Workflow

How it works

01

Shoot flat.

iPhone, overhead, daylight. Doesn't need to be good — needs to be legible.

02

Match color.

Pin a reference swatch or a TCX code. Flatly calibrates the generation to your target, not the average.

03

Export clean.

Shopify-ready PNGs with metadata filenames. Delta-E value per image. Reviewable.

03Palette system

The palette is the product.

Flatly doesn't have a brand color. The brand color system is the Pantone TCX library — every page rotates through real, named, code-labeled references. We measure what we sell.

11-0602 TCX
Snow White
19-3920 TCX
Navy Blazer
16-1546 TCX
Persimmon
14-1116 TCX
Biscotti
18-1438 TCX
Redwood
17-5641 TCX
Bosphorus
19-0303 TCX
Jet Black
15-1327 TCX
Peach Quartz
04 — Field notes / 19-3920 TCX Navy Blazer
“We replaced a three-person tabletop studio and a week of color correction with a Flatly subscription. Our returns on photography-ambiguity are down 19% since January.”
— M. OkaforHead of Studio OpsIndependent fashion label, NYC
05Pricing

Straightforward.

Studio
$240/ mo
  • 1,500 generations
  • ΔE report per image
  • Shopify export
Request access
Catalog
$890/ mo
  • 8,000 generations
  • Batch line-sheet
  • DAM integrations
  • Named TCX targeting
Request access
Operations
Talk to us
  • Unlimited generations
  • SSO + audit log
  • On-site color calibration
  • Dedicated engineer
Contact sales